Case Study
Flynfit: Walking the Path of Mega Scale
Client Overview
Flynfit is a fast-growing Indian D2C (Direct-to-Consumer) footwear brand specializing in stylish, durable, and highly comfortable crocs and clogs for men and kids. With a focus on combining trendy designs with everyday affordability, the brand aims to deliver premium comfort to the masses.
Flynfit chose Flipkart as its primary marketplace to tap into India’s massive online shopper base. However, operating in the highly competitive men’s and kids’ footwear segment meant standing out among thousands of established sellers was a major hurdle.
The Challenges
Before proper account management, the brand was facing multiple marketplace growth and operational issues:
Because of these issues, the brand was not able to scale at its full potential.
Sales growth was not stable.
Product ranking was low.
Ads were not giving profitable results.
Ads were not giving profitable results.
Catalog errors were affecting product visibility.
SKU-level mistakes were present.
Size
SKU-level mistakes were present.
Size
Size charts were missing or not optimized.
Claim approvals were difficult.
Payment reconciliation was not properly tracked.
There was no strong daily monitoring system for sales, ads, catalog health, claims, and ranking.
Our Solution
Viyupool E-Commerce Solutions provided complete A2Z ecommerce account management for Bambam across multiple marketplaces.
Catalog Listing & Optimization
We overhauled the product catalog by correcting titles, descriptions, back-end attributes, variations, and size mapping. By streamlining SKU details and mandatory marketplace fields, we elevated listing quality scores and completely eliminated catalog-related errors.
SEO Title, Description & Keyword Research
We engineered marketplace-friendly SEO titles, descriptions, and backend keywords aligned with high-intent buyer searches and competitor gaps. This targeted optimization drastically improved product discoverability, organic indexation, and category ranking.
Visual Asset & Image Improvement
We optimized product imagery to create highly attractive, clear, and conversion-focused visuals. By enhancing image presentation, we successfully boosted Click-Through Rates (CTR) and helped buyers evaluate product details instantly.
Ads Setup & Growth Strategy
We architected high-converting ad campaigns, optimized bidding strategies, and meticulously monitored ROAS. This data-driven approach minimized budget leakage, lowered acquisition costs, and unlocked highly profitable, scalable growth.
Ticket Handling & Claim Support
We proactively managed day-to-day catalog anomalies, raised marketplace tickets, and resolved operational bottlenecks and claims. Our dedicated support maintained a healthy account status, ensuring seamless business continuity.
Pricing & Competitor Research
We deployed continuous tracking of competitor prices, keyword rankings, active promotions, and emerging marketplace trends. This real-time market intelligence allowed us to strategically position the brand for maximum sales velocity.
“I am Gourav Gupta, the owner of Flynfit brand, and I have been selling men’s and kids’ crocs on Flipkart. In the last six months, I partnered with Viyupool E-Commerce Solutions for account management, and the results have been outstanding! Before working with Viyupool, I was receiving just 15 orders per day, but with their expert guidance and strategies, my sales have skyrocketed to 400+ orders per day. Their expertise in product listing optimization, keyword research, ad management, and growth strategies has helped me scale my business exponentially.”
Flynfit
CASE STUDY RESULT
From Marketplace Challenges to 400+ Daily Orders
400+
Orders/Day
High-volume daily orders achieved through data-driven marketplace growth strategies.
4-6 Months
Growth Period
Steady scaling achieved through continuous optimization and account management.
A2Z
Management
Complete marketplace support from product listing to payment reconciliation.
Flynfit Case Study
How Flynfit Scaled to 400+ Orders Per Day
Flynfit partnered with Viyupool E-Commerce Solutions to scale its presence across online marketplaces. The brand faced challenges such as low product visibility, ad inefficiencies, and operational marketplace growth issues.
Our team delivered complete A2Z marketplace management, including product listing optimization, deep keyword research, advanced advertising management, and growth strategies.
With consistent optimization over approximately 6 months, Flynfit scaled to 400+ daily orders and established a strong marketplace presence.
READY TO GROW?
Want to Scale Your E-commerce Brand Like Flynfit?
Partner with Viyupool E-Commerce Solutions for complete A2Z marketplace management across Flipkart, Amazon, Meesho, Myntra, JioMart, and quick commerce platforms.