Case Study
CIKIT: Crafting E-Commerce Success Across Major Marketplaces
Client Overview
CIKIT is a fast-growing Indian D2C (Direct-to-Consumer) fashion accessory brand specializing in stylish, elegant, and high-quality Women’s Earrings. With a focus on delivering trendy designs that cater to the modern woman’s lifestyle, the brand aims to make premium fashion jewelry accessible to shoppers across the country.
CIKIT leveraged platforms like Flipkart, Meesho, and Amazon to expand its retail footprint. However, managing multi-platform store operations efficiently while maximizing visibility in the highly competitive fashion jewelry segment posed a significant challenge in their initial scaling phase.
The Challenges
Before proper account management, the brand was facing multiple marketplace growth and operational issues:
Because of these issues, the brand was not able to scale at its full potential.
Sales growth was not stable.
Product ranking was low.
Ads were not giving profitable results.
Ads were not giving profitable results.
Catalog errors were affecting product visibility.
SKU-level mistakes were present.
Size
SKU-level mistakes were present.
Size
Size charts were missing or not optimized.
Claim approvals were difficult.
Payment reconciliation was not properly tracked.
There was no strong daily monitoring system for sales, ads, catalog health, claims, and ranking.
Our Solution
Viyupool E-Commerce Solutions provided complete A2Z ecommerce account management for Bambam across multiple marketplaces.
Catalog Listing & Optimization
We overhauled the product catalog by correcting titles, descriptions, back-end attributes, variations, and size mapping. By streamlining SKU details and mandatory marketplace fields, we elevated listing quality scores and completely eliminated catalog-related errors.
SEO Title, Description & Keyword Research
We engineered marketplace-friendly SEO titles, descriptions, and backend keywords aligned with high-intent buyer searches and competitor gaps. This targeted optimization drastically improved product discoverability, organic indexation, and category ranking.
Visual Asset & Image Improvement
We optimized product imagery to create highly attractive, clear, and conversion-focused visuals. By enhancing image presentation, we successfully boosted Click-Through Rates (CTR) and helped buyers evaluate product details instantly.
Ads Setup & Growth Strategy
We architected high-converting ad campaigns, optimized bidding strategies, and meticulously monitored ROAS. This data-driven approach minimized budget leakage, lowered acquisition costs, and unlocked highly profitable, scalable growth.
Ticket Handling & Claim Support
We proactively managed day-to-day catalog anomalies, raised marketplace tickets, and resolved operational bottlenecks and claims. Our dedicated support maintained a healthy account status, ensuring seamless business continuity.
Pricing & Competitor Research
We deployed continuous tracking of competitor prices, keyword rankings, active promotions, and emerging marketplace trends. This real-time market intelligence allowed us to strategically position the brand for maximum sales velocity.
As a seller, my experience working with Viyupool E-Commerce Solution has been outstanding. Their expertise in managing e-commerce operations has significantly contributed to the growth of my brand, CIKIT, which specializes in women’s earrings. Their deep understanding of platforms like Flipkart, Meesho, and Amazon, paired with their proactive approach, has streamlined our processes and increased our efficiency.
CIKIT
CASE STUDY RESULT
From Marketplace Challenges to 100+ Daily Orders
100+
Orders/Day
High-volume daily orders achieved through data-driven marketplace growth strategies.
4-6 Months
Growth Period
Steady scaling achieved through continuous optimization and account management.
A2Z
Management
Complete marketplace support from product listing to payment reconciliation.
CIKIT Case Study
How CIKIT Scaled to 100+ Orders Per Day
CIKIT partnered with Viyupool E-Commerce Solutions to unlock its full potential across competitive online marketplaces. The brand needed a strategic partner to streamline daily operational processes and aggressively expand its cross-platform digital presence.
Our team delivered a holistic end-to-end management framework, focusing heavily on robust listing optimization, deep sales performance analytics, strategic visibility enhancement, and precise inventory positioning across Amazon, Flipkart, and Meesho.
Through data-driven optimization and proactive daily management, CIKIT successfully streamlined its marketplace workflows and scaled to processing nearly 100 orders per day.
READY TO GROW?
Want to Scale Your E-commerce Brand Like CIKIT?
Partner with Viyupool E-Commerce Solutions for complete A2Z marketplace management across Flipkart, Amazon, Meesho, Myntra, JioMart, and quick commerce platforms.